Debbie's Swim School
Web Design & Automated Business Systems
A premium digital experience to match the premium swim instruction.
Debbie is a small business owner and master swim instructor who spends most of the day in the pool teaching. Without a website and automated booking process, students were waiting hours to buy and book. Plus, it was becoming impossible to track lessons booked or remaining.
"I contribute all of our business success and growth to A Create Co."
— Debbie, Owner
Water & Paper Don’t Mix.
Challenge
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Entirely paper, manual processes
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No Website for visibility or marketing
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6+hrs admin work after 12hrs in the pool
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Lost New Business & Unhappy Customers
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Messy Bookkeeping & Appointment Tracking
Result
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Robust Website to Build & Promote Business
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Self-Service Tools for Booking & Business Admin
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Peace of Mind with Automated, Integrated Systems
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Booked to Full Capacity
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Higher Customer Satisfaction
Getting the business to virtually run itself.
Website Design & Implementation
WordPress-based, responsive site design that works on all platforms.
Informative and conversion-optimized to encourage self-service sales.
SEO optimized for visibility.
Appointment booking and contract integration.
Automation & Self Service
Self Service lesson purchasing, scheduling, cancellation and rescheduling.
CRM integration for client management and marketing by lifecycle stage.
Lesson package tracking remaining lessons.
Bookkeeping and business metric integration.
Calendar sync for all swim instructors.
